The technology is based and focused on being able to provide and transmit content in real time to users worldwide. There are many market research reports that identify content in real time as being the future for sports. There are already very dominant market indicators showing the requirements for real time content with the industry accepting the existing 4 to 5 minute delays for content with further indicators showing the market demand for this time to be reduced. The technology on offer can address this market immediately.
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout.
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout.
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout.
The ‘feed from the field’ product and service is a high end transmission technology developed in conjunction with the European Space Agency. The technology takes live action content from a sports arena and instantly sends it worldwide to mobile phones.
The technology on offer achieves the following for the actors and stakeholders involved in the value chain of rugby and cricket in the region.
The prime innovation of the technology is its ability to instantly transmit the live action replay from the field of play to smart devices worldwide.
The benefits to the rights holders and owners are significant and include;
The major benefit to the rights holder is the development of a green field landscape on a tested technology. The monetization opportunities associated with the technology are many in that the technology is placed with the end user for a very competitive price.
Many distribution channels are available for the technology in South Africa through inclusion in ticket sales, embedding in the offerings of the mobile operators and satellite TV operators etc.
The benefits to the user for the technology are significant and meet the needs of the fan and sports supporter for real time information from the field of play. Significant market data exists showing that enabling content of interest to the fan ensures loyalty and retention of the fan both to the sport and to the team. The technology on offer achieves and meets the demand of the user by;
It is well recognized that the fan of the sport is now demanding more and more information in real time on their beloved sport and player and it is this demanding experience that will be the market driver for the technology. This experience is evident on the social media networks such as Facebook and twitter where literally millions of fans engage in chatter and conversation for the sport. Enabling and enhancing the fan experience is augmented with the technology as follows;
The functions and features of the technology are as follows;
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